Author Archives: David Allen



David Allen

Riithink Chosen to Launch Mama Dip’s Website!
in Brand, Business, Company, Creative, Design, Website

Riithink Chosen to Launch Mama Dip’s Website!

Mama Dip’s Kitchen, a monumental and traditional Southern Cuisine eatery, will launch its new and improved website this week, designed and developed by Riithink, a Chapel Hill-based digital marketing agency. Mama Dip’s is located on West Rosemary Street in Chapel Hill, and stands as a staple in the community. The savory aroma of crispy, seasoned chicken promptly alerts the area when it’s lunch or dinnertime,...

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27 Mar 2017
Creating the best SEO strategy for large corporations
in Brand, Business, Company, IT, SEO, Website

Creating the best SEO strategy for large corporations

Enterprise-level search engine optimization requires an extra level of consideration that small businesses need not often consider. The main challenge is that everyone — marketplaces, resellers, distributors, manufacturers, pure-play eCommerce shops — is your competition. Where a small business can hyper-focus on a niche demographic, large corporations must consider broad strokes on the canvas. This is not to say that direct brand competitors are not...

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01 Aug 2016
in Business, Company, IT, Website

Better Amazon Strategy Means More Profit

Are you selling on Amazon? If the answer is “no,” then you’re probably not a fan of revenue. If you’re selling on Amazon and not doing so with great success, then you’ve got room to improve. Amazon continues to grow, and more businesses are jumping in to sell on the largest eCommerce stage of them all. That’s because it’s a multi-billion-dollar platform with plenty of...

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28 Jul 2016
Riithink Brings Home 2015 WebAward
in Awards

Riithink Brings Home 2015 WebAward

Honestly, working with the Osen-Hunter Group was more exciting than winning any award. Though we did both. – Patrick Smith, President, Riithink We are pleased to announce that the site Riithink developed for Osen Hunter Technologies has won The Web Marketing Association’s 2015 WebAward for the Best Military site. We’re proud to be ranked among the best web development teams in the world for innovative design solutions...

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21 Sep 2015
Create Beams of Light in Photoshop – Video tutorial
in Design, Photography, Videos

Create Beams of Light in Photoshop – Video tutorial

Subtle changes to images can make or break the overall aesthetic. Photoshop is more than capable of adding breathtaking enhancements that provide value that even the best photographers often cannot. One such enhancement, beams of light, takes a bit of finagling to master. But once learned, the effect is powerful. Enhance your landscape photography with “god rays”, or beams of light, in Photoshop. Here is a...

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04 May 2015
in Design, Website

Responsive Design and Images – Programming tutorials

Are your web images ready for responsive design? Check the tutorial below. It’s 2015. We all understand mobile is here, and likely here to stay in various capacities. Most clients understand the need to reach their userbase on mobile. Many of those clients choose to employ a technique called responsive design. Responsive design has its own set of challenges. Without a code infrastructure and educated development...

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04 May 2015
in Creative, Design, Photography

Create Amazing, Colorful Eyes in Photoshop – Video Tutorial

The eyes have it. Stunning portraits feature exquisite detail and there a million ways to capture a person’s personality through a portrait. But we’ve found that sparking eyes can leave clients awed, and sometimes that can make the difference between landing a big contract and being just part of the pack. Creating compelling eyes is also vital in conveying a certain feeling in your video or...

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04 May 2015
in Videos

Top 5 Best Video Cameras for Marketing Agencies

When considering a video camera for your advertising agency or digital marketing company, ask yourself a few questions: What is my budget for a camera body? Not lenses or accessories. What am I shooting? Commercials? Interviews? Property? What do my clients expect in terms of quality? 4K? 1080p? A camera is just one piece of the puzzle for producing great video. We will cover that...

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04 May 2015
in Creative, Videos

How to focus with DSLR video – Beginner Video tutorial

Focusing DSLR Video DSLR video changed the game when Canon inadvertently stumbled onto the high-quality, low-cost video solution years back. But one major challenge with DSLR video is with the ability (or inability) to focus. That shallow depth of field is useless unless used properly, and out-of-focus shots means losing the shot itself! What is follow focus? From Zacuto: A follow focus is a focus...

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04 May 2015
in Design

Create Amazing Landscape Photos – Photoshop Tutorial

It takes a special eye to create jaw-dropping imagery in today’s saturated media market. It takes more than filters and Photoshop effects/plugins to really “wow” a client. You can’t adjust the contrast and brightness and expect to win new clientele. If you’re looking to break into photo editing, here is an excellent tutorial on creating amazing landscape visuals using multiple exposures. These effects can be applied...

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04 May 2015
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