Senior Care & Living Private Equity Firm
Case Study
Private Equity Company continually acquiring and developing continuum of care companies within the senior living/care industry. | Skilled Nursing, AL, IL, Home Care, Home Health & Hospice
Services: Marketing Consultancy and Strategy, Web Development, Marketing Analysis, Marketing, Brand and Platform Audits and Execution Strategies
Goals
- Generate a corporate brand, while allowing individual locations to maintain their community representation
- Quickly get new aquisitions up and running on the digital fronts including web, social and communication channels
Results
- Achieved brand consistency across multiple locations
- Assisted in the digital marketing strategies and web development of new acquisitions and developments.
- Provided digital marketing strategies to assist communities that were experiencing low or dropping census
- Provided individualized assistance to Administrators/locations that needed additional marketing support.
- Provided corporate logos, collateral and signage