Honestly, working with the Osen-Hunter Group was more exciting than winning any award. Though we did both. – Patrick Smith, President, Riithink We are pleased to announce that the site Riithink developed for Osen Hunter Technologies has won The Web Marketing Association’s 2015 WebAward for the Best Military site. We’re proud to be ranked among the best web development teams...
There comes a time in everyone’s life when you have to stop and say, you know what, this isn’t working anymore. Recognizing that there is a problem is the first step to making changes. Change can be difficult, and don’t think you won’t need the help of others, especially people who might know more than...
You don’t need a major marketing overhaul to initiate change and reward for your company. Sometimes the biggest payoff comes from the smallest ideas. Wouldn’t you love to see that happen for your business? We all want to work smarter, but maybe it’s time to work easier too. The goal of a marketing plan might be...
Do you remember being a kid in grade school? You had all sorts of opportunities to make things, to be inspired. You had art and music and projects that required more than one style of learning or thinking. At some point during growing up, finishing education, and being part of a work environment, you might...
When considering a video camera for your advertising agency or digital marketing company, ask yourself a few questions: What is my budget for a camera body? Not lenses or accessories. What am I shooting? Commercials? Interviews? Property? What do my clients expect in terms of quality? 4K? 1080p? A camera is just one piece of the...
There is but one North Star. Every (wise) explorer, sailor, captain, conquistador, Viking, and even raider has sought its guiding light, its stability and certain availability. I’ve been in a lot of strategic brand meetings where the North Star is spoken to, thrown about when discussing the company’s brand mission and vision. To speak to...
Brent Clark, our rockstar photographer: He graduated from the University of North Carolina at Chapel Hill, where he worked as both a photographer and editor at The Daily Tarheel. He couldn’t leave the southern part of heaven, so he stuck around, met the love his life Rebecca, and moved into a little house in the woods. Now...
Try not to become a person of success, but try to become a person of value. – Albert Einstein A common misconception about selling is that it’s simply the ability to convince someone of something. In reality, if you’re good at sales, you’re creative, ingenuous and deeply thoughtful about the needs of your client. You bring value. You’re able...
We’ve all worked in an organization where ideas were handed down by those at the top and implemented by those at the bottom. Maybe you’re ‘Top Dog’ now and you feel it’s your responsibility to drive agency growth through new ideas and innovation. After all, that’s what strong leadership is all about, right? Wrong. Eighty percent of the...
Think of a commercial you’ve seen recently. It could be for anything – a car, computer, fast food, toys. What are the sellers appealing to while trying to get you to buy these products? You may be surprised to know that most sellers use fear-based tactics to get consumers to buy their products. It could...
